FEINTRULE

Productivity tools with a point of view

Most productivity tools have no opinion.

We design planners and systems for e-ink tablets, and every one of them is built around a specific argument about how work actually gets done. A blank grid will let you write anything. That's the problem with it.

Built for Kindle Scribe, Scribe Colorsoft, reMarkable 2 and Paper Pro.

A week plan page from a FeintRule planner.
A daily task page with one big task, three medium and five small.
A 100-day map page from The Countdown.

The point of view

Four things we believe about planning.

These aren't features of one product. They're the rules we design everything against, and they're the reason our pages look the way they do.

01

A limit is a feature

Every tool we make has a ceiling built into it — a number of tasks, a number of days, a number of things you're allowed to call important. A list you can't finish isn't a plan. It's a record of good intentions.

02

Nothing carries itself forward

Software rolls unfinished work into tomorrow silently, forever. Ours makes you copy it across by hand and decide: do it, file it, or drop it. It takes ten seconds, and it changes what you're willing to agree to.

03

One argument per tool

We'd rather make six small tools that each do one thing with conviction than one enormous planner that hedges. If a page doesn't have a reason to exist, it doesn't ship.

04

Paper first, pen always

Ruled at weights that survive 16-level e-ink, spaced for real handwriting, and cut to the exact proportions of the screen. Not a desktop template exported to PDF and hoped for the best.

The line so far

Tools, not templates.

The month view from The Daily Nine, with a tappable date grid.

Available now

The Daily Nine

The argument: nine things a day is the ceiling — one big, three medium, five small.

An 18-month task planner, July 2026 to December 2027. 1,302 pages, 11,383 working links, four device editions in every purchase.

See the planner →
The Map page from The Countdown, showing 100 tappable day cells.

Coming soon

The Countdown

The argument: a deadline you can see is a deadline you plan against.

A planner that runs backwards. 100 days to the thing that matters, one move a day, and a progress bar on every page that tells you the truth.

In the works

What's next

More of them, on purpose.

FeintRule isn't a planner shop that happens to have a planner in it. Each new tool takes one thing the calendar refuses to handle and argues with it. We're working on three at the moment.

We don't announce dates. Favorite the shop on Etsy and releases turn up there first.

Follow the shop →

The standard

Every tool. Every screen. One purchase.

Whatever we make ships in four editions — one per panel, built to that screen's exact proportions so it fills the display edge to edge. The color and black-and-white editions are designed separately, not desaturated. All of them are fully hyperlinked, and all of them are in the price.

Kindle Scribe ColorsoftColor
Kindle ScribeBlack & white
reMarkable 2Black & white
reMarkable Paper ProColor
A how-to-use page from inside a FeintRule planner.

About

FeintRule started as a complaint.

We bought e-ink tablets expecting them to replace the notebooks on our desks, then went looking for something to put on them. Everything we found was a calendar — hourly columns from 8am to 6pm and, if we were lucky, four lines for a to-do list down the side.

Which was backwards. Our calendars already knew about the meetings. What they couldn't tell us was which of the forty things on the list actually mattered today. So we built that instead — and then kept going, because it turns out the calendar refuses to handle quite a lot of things.

A feint rule is the faint ruling printed on writing paper: the line you never look at, that keeps everything else straight. That's the job.

Start with the nine.

The Daily Nine is out now — eighteen months, four device editions, instant download. Everything is sold through our Etsy shop, so checkout, delivery and support all happen where you'd expect.

Shop FeintRule on Etsy →